Alexunder Hess – Typography Masters course for UX/UI Designers

An Ultimate 8-Module Advanced Typography Course for UX/UI Designers: from Research and Information architecture to Font pairing, Typeface Psychology and final results.

Just imagine, How it would feel like after this Typography Course:

• To be proud of your designs that everyone loves too
• Your colleagues ask you how you upgraded your skills so quickly
• You know how to start any design project
• You have a structure that will help you significantly cut the time you currently spend on completing your design projects. This means you can take on more projects and earn more or just have more free time for travelling or your family and friends
• You forget what revisions are because your designs are accepted from the first time
• You look more professional as you can clearly explain your typography decisions to clients or boss
• You are confident in your decisions and finally don’t feel like an imposter
• You have more job opportunities and client requests

Introducing the Typography Masters™ course for UX/UI Designers

Your clear structure and step-by-step system on how to create a professionally looking website or mobile app from scratch with the knowledge of UX/UI typography. And how to make money from it.

This Typography course is designed to bring you from “Where do I start” to “Omg, I love my design and I created it 10x times faster than usual and charged even more for it!”

And all this to help you save your time on reading 100500 books, articles and watching YouTube videos and still not having a clear structure on what exactly to do.

The UX/UI Typography Masters course will work for you if you want to:

• Start your freelancing journey
• Land a UX/UI job in a great company
• Become a better freelancer
• Start a company or an agency
• Work 100% independent
• Get a better job or promotion
• Get better-paying clients
• Earn a side income from design
• Build a great portfolio to attract better opportunities
• Work more efficiently, spend less time and be confident in your typography choices
• Create better experiences for people who use your products/apps

Why is Typography the KEY element?

95% of the web is typography

It means that when you know typography, you can design 95% of a project.

Also, research is a necessary part of any website or app design. The research consists of the questions you ask users and clients. When you know what typography REALLY is, you know exactly what questions to ask because the answers to these questions will be the foundation of your design.

So you should start learning typography, which should be your first step if you are just beginning or you still face problems in design.

That’s why this Typography Course for UX/UI Designers is DIFFERENT

It will help you to:

• Get a clear 5-step structure on how to create a professionally looking website or app from scratch using just typography so that you’ll never ask ‘where do I start?’ again.
• Understand the real purpose of typography and how to work with it like a pro. It will save you lots of time as you’ll be spending minutes instead of hours choosing the right fonts and font pairs.
• Your designs will become more professional and you’ll not doubt your typography choices again.
• You’ll have enough knowledge to find a great job, clients and create professional designs much faster.
• PRACTICE because you will have homework designed to teach you by doing.

What You’ll Learn In Typography Masters course for UX/UI Designers

Module 0: Welcome

After this module, you know how to learn to get the maximum out of any educational program and especially out of this course. You set goals and get the motivation to create more professional-looking and stunning works that will bring you to the next financial and career level.

Module 1: Introduction to UX/UI Typography

After this module, you understand the importance of typography and now you clearly see the power of it. You know how to improve your designs and the designs of your colleagues and clients. You understand the ways of making money with the knowledge of typography.

Module 2: Preparation. Reseach & Information Architecture

After this module, you know where to start your project and the first steps of the design process. You know exactly how to prepare the copy to make your working process the most efficient. You understand how to work with Information Architecture like a Pro.

Module 3: Practical typography. Hierarchy

After this module, you know how to define Visual and Semantic Hierarchy for your project, how to set font sizes and create styleguides. You understand psychology principles that allow achieving the best hierarchy in your design project. You know everything about line height and how to define it for all elements of your design.

Module 4: Grids, layouts and formatting

After this module, you understand how to work with grids, how to create a perfect grid for your website or app. You know how to set up the layouts, how to work and understand vertical and horizontal rhythms. You know exactly how to set spacings between headings and paragraphs and how to work with alignment and whitespace.

Module 5: Practical typography. Psychology

After this module, your skill in choosing typefaces for your websites and mobile apps is on the highest level. You know exactly what fonts to choose for Headings, what to choose for paragraphs, buttons and other elements and why. You understand what fonts to avoid in your UX/UI design projects to achieve the best results.

Module 6: Font pairing & Adjustments

After this module, you know how to pair fonts. What font pairs work the best for different industries. You know what adjustments to make and how to make them so your design looks stunning, accessible and professional.

Module 7: Practical typography. Tips and Secrets

After this module, you know much more about Typography than anyone else. You know how to animate text elements in your designs, how to work with type for SEO. You understand how to break the rules in typography.

Module 8: Special module. Bonuses & Exclusive tips

After this module, you know much more about Typography than anyone else. You know how to animate text elements in your designs, how to work with type for SEO. You understand how to break the rules in typography.

Who is this course for?

Designers of all levels, from beginners to senior-level professionals, non-designers who want to transition to UX/UI design or be more efficient in their main career (development, content creation), managers.

Full-time UX/UI designers

You’ll impress your boss, colleagues and managers, improve the efficiency and quality of your design process, overcome this imposter syndrome and become confident in your skills to get promotion or a better job.

UX/UI design Freelancers

You’ll improve the quality of your works, start working 10x faster with a clear structure, impress your clients with your professional skills, improve your portfolio to get confidence and more opportunities.

Non-designers

You’ll understand how to use typography for your type of work (e.g. content creation, development) to achieve high conversions and results.

Design students

You’ll have enough knowledge to find a great job, clients and create professional designs for your portfolio. Real practical knowledge.

About Author

Helping designers improve their skills & monetize their knowledge

I am passionate about helping designers explore the world of User Experience Design through understanding Psychology and Marketing behind a successful product, Design Principles, Motion Design and User Interface Design secrets.

All these tips will help you work faster and wiser, so you’ll be able to monetize your skills, make more money and save your time.

In my arsenal of tools, you can find Figma, Sketch, Adobe XD, Invision Studio, Principle, After Effects, Photoshop, Illustrator, Cinema 4D.

I am a multidisciplinary, self-taught designer with a Master’s degree in Marketing. In 2008 I switched from front-end development (mostly HTML & CSS) and started my career in Web design. Since then, I’ve worked with huge companies like Wargaming, CIBC, iHeartRadio, Entercom, Carnival, SiriusXM, GoodLife and many others.

I have gone through a long journey from a design amateur to Junior UX/UI Designer to Product Design Director over 15 years of my career.

I can talk about usability, typography, motion design, psychology, marketing and design for hours. This is my absolute passion. And it’s supported by successful products I designed for my clients that brought them from thousands of visitors to millions of dollars.

As a result, I want to help others grow in their career and income with the right skills in design and marketing.

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