Alyssa Brady – Winning at WordPress

Winning at WordPress is designed to empower web designers with the skills, tools, and strategies necessary to create stunning websites and elevate their web design business.

The only comprehensive program you’ll ever need to create a successful web design business.

What if you could confidently design websites and book higher-budget clients right now because you know you have all of the tools, systems and strategies needed to succeed?

WINNING AT WORDPRESS IS THE FIRST EVER WORDPRESS COURSE OF ITS KIND THAT TEACHES YOU HOW TO CREATE STUNNING WEBSITES ON THE OG WEBSITE PLATFORM WITH NO CODING AND NO EXPERIENCE REQUIRED.

This program is for web designers who are ready to remaster the skills + offer, get noticed by bigger companies with bigger budgets, and transform their design agency.

What Winning at WordPress Isn’t

• It is NOT another boring, drawn out, snooze fest program with a “teacher” who doesn’t really care about your success
• It is NOT an outdated program that will teach you only the surface of how to design mediocre websites
• It is NOT a program only about learning WordPress or how to design websites (it’s much more)

What Winning at WordPress Is

• It’s an in-depth, comprehensive and HANDS ON program that gives you a professional web design consultant in your pocket
• It’s a program that not only teaches you web design, but strategies for growing your web design business to work with better clients
• It’s the exact program every web designer needs if they want to start booking higher-budget projects

LET’S GET THIS STRAIGHT…

This isn’t just a course about learning how to design websites…

No, no, no, my friend. It’s so much more than that. Not only will you learn how to design epic websites with zero code required, but you’ll learn how to grow and efficiently run a successful web design business so you can work with better clients.

You will no longer need to desperately prove yourself to potential clients on sales calls. You’ll feel confident and well-equipped. They’ll be lining up to work with you after seeing the epic, high-converting websites you design.

What You’ll Learn In Winning at WordPress?

Module 1: Intro to WordPress

• Understanding the Basics of WordPress
• Why Choose WordPress for Web Design?
• Differences Between WordPress.com and WordPress.org
• Setting Up Your WordPress Website
• Navigating the WordPress Dashboard

Module 2: Getting Started & Setting Things Up

• My Go-To Theme and How to Install It
• Configuring Your Theme Settings
• Choosing Your Theme Demo & Installing It
• Setting Up Your Header
• Setting Up Your Main Menu
• Setting Up Your Footer
• What is WP Bakery & Why Do I Use It?
• Theme Support

Module 3: Let’s Start Designing Your WordPress Website!

• Let’s Design Your First Page
• Using the Template Library to Build Pages
• Getting Familiar with the Design Elements
• Typography Elements & Using Type to Make Your Website Better
• Quick Overview of the Backend Builder
• Using Image/Media Elements
• Row & Column Page Structure
• Adding Spacing & Transforming Content
• Drag-and-Drop Elements
• Background Images, Colors, Overlays & More
• Adding Animation Effects
• Adding Testimonials
• Adding Portfolio Pages & Sections
• Creating Awesome Hero Sections
• NEW: Adding an Email Pop-Up to Your Website

Module 4: Essential Plugins for WordPress Web Design

• What are WordPress Plugins & Why Use Them?
• Installing and Updating Plugins
• My Must-Have Plugins

Module 5: Crafting Stunning Landing Pages

• Strategies on Designing an Amazing Home Page
• Styling Your Pages
• Conversion-Centric Design
• Optimizing for Mobile Responsiveness

Module 6: Blog and Content Creation

• Creating a Blog Page
• Adding Blog Posts
• Using Categories and Tags
• Writing Engaging Blog Posts
• SEO Basics for Blogging

Module 7: E-Commerce Integration

• Installing WooCommerce
• Other Important WooCommerce Settings
• Building an Online Store
• Adding Products and Categories
• Customizing the Shop Page

Module 8: Website Optimization and Maintenance

• Performance Optimization
• Speed and Loading Time
• Caching and Image Optimization
• Website Security
• Website Maintenance
• Regular Backups
• Updating Themes and Plugins
• Troubleshooting Common Issues

Module 9: Launching Your Website

• Testing Your Website
• SEO Optimization
• Setting Up Analytics
• Domain Name Configuration
• Sending video tutorials to the client
• Going Live, What’s Next?

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